The Importance of SSL

Google recently announced that by the end of the year, SSL will be a factor in your site’s ranking on Google.

SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral. To be able to create an SSL connection a web server requires an SSL Certificate.

Don’t have an SSL Certificate? Google is going to flag your website! Even if SSL didn’t seem that important to you before, it definitely is now if you want prevent your traffic, leads, and new business from plummeting this spring.

Not sure if you have SSL or not? Look in the left corner next to the URL and see if it display ‘Not Secure’ in the URL bar, this means your website doesn’t have an SSL.

The good news? Adding an SSL is an option and doesn’t require an entirely new site or functionality. Need assistance? Visit and request service, or contact your host directly and ask them to help. The end of 2017 is just around the corner.

And if you’re thinking of joining the Doodle Dog family, we’re excited to get you launched with a secure site from the get-go. Security is extremely important component of launching or growing your business and protecting your customers.

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